Managed Programmatic Ad & Marketing Services
Colleges & Universities
Let us help you reach homeschool high schoolers! We take a fresh and modern approach to targeting your ideal students. We utilize a combination of strategies to increase awareness and create interest with an ultimate goal of growing registration numbers.
Strategies Include Our Network of Homeschool Brands
Well Planned High School
A homeschool website where you get a professional listing for your college!
Well Planned Advertiser
Access the largest pooled homeschool audience plus geo-targeting and DMP Data.
Well Planned Printing
Comprehensive marketing that includes printing and direct mail services.
Let Us Do the Heavy Lifting
A Comprehensive Marketing Plan
We begin by creating an effective, multi-approach strategy to drive college awareness. We develop a professional listing on wellplannedhighschool.com, while also ensuring that tracking and retargeting technology is in place.
With strategy in hand, we execute each step utilizing our homeschool marketing assets that include email lists, pooled homeschool audiences, data platforms, and geo-targeting technology.
Our marketing approach includes a year long structured plan that creates awareness and visibility, while also developing college interest. We manage, calibrate, analyze, and optimize each step of each phase.
Marketing Strategy Timeline
A Year Long Comprehensive Approach
Professional Listing on Well Planned High School
Targeting Audiences to Generate Leads
Design, Print & Mail Your Marketing Materials
Daily Retargeting to Nurture Leads
Gain instant visibility with a professional listing of your college on wellplannedhighschool.com. We work with you to develop an online presence in the homeschool world. We utilize this listing to increase your brand visibility while also implementing the technology to track and retarget visitors.
Targeting Pooled Audiences
Each month we continue to grow your brand awareness through our high school bi-weekly email newsletter. We also deploy a daily programmatic ad campaign utilizing the vast pooled homeschool audiences in Well Planned Advertiser Demand Side Platform.
Print & Mail Your Marketing Materials
Utilizing website leads and real life high school purchases, we take marketing offline to deliver direct mail brochures about your college to homeschool families in specific geo-targeted areas. We help you with design, we print the brochures and do the mailing for you!
Our Rich Data Sets
the largest homeschool reach available
Pooled Homeschool Audiences
Over 600kWell Planned Advertiser's pooled homeschool audiences are dynamic and ever-growing lists of real-life website visitors to hundreds of small, medium and large homeschool companies.
Homeschool Email List
Over 240kWe go beyond website visits and expand campaign reach and list building by utilizing our homeschool email list to deploy emails and build audiences in the DSP for programmatic campaigns.
Data Management Platform (DMP)
Over 1mAccess to the richest sets of demographic with real-life online and offline activity, DMP data allows us to build audiences that have searched for specific words, purchased homeschool curriculum or have been reading on websites with specific contextual words.
Demand Side Platform (DSP)
Geo-TargetingWell Planned Advertiser's platform has advanced geo-targeting capabilities allowing us to target a distance from an address, longitude and latitude, zip codes, state or states, regions or nationwide.
a full service solution
When you choose to market your college or university with us, we create a comprehensive strategy that fits your vision and goal. We will consult with you and then begin developing the message, content, and marketing assets. We create your listing, take care of the technical side of tracking, and then give you access to view reporting!
Speak with a marketing specialist to learn more
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