Grow Movie
Creative Previews Ready for Review
Your custom ad concepts are now available for review.
This programmatic display campaign is designed to drive awareness of the movie Grow targeting homeschool families across all devices (desktop, tablet, and smartphone).
We’ve developed two key creative directions:
1. Brand Awareness – These ads introduce the film, build excitement and is tailored to resonate with homeschool families.
2. Retargeting – These ads are for homeschool families who have either clicked on the awareness display ad or opened/clicked on the email with a call to action to purchase now.
Brand Awareness Ad Set
Campaign Lens: Core Awareness Unit
Title: Medium Rectangle
Ad Size: 300×250 pixels
Placement Context: The most common display ad size. Appears inline with content across desktop and mobile, delivering the majority of impressions.
Campaign Lens: Full-Screen Takeover
Title: High-Impact Sidebar
Ad Size: 320×480 pixels
Placement Context: A tall vertical ad unit typically shown in sidebars. Provides more space for storytelling and strong visual impact on desktop.
Campaign Lens: High-Impact Awareness
Title: Half Page / Large Skyscraper
Ad Size: 300×600 pixels
Placement Context: High-visibility sidebar placement on desktop/tablet. Typically appears adjacent to content and remains in view while the user scrolls, delivering strong viewability and brand recall.
Campaign Lens: Always-On Mobile Presence
Title: Mobile Banner
Ad Size: 320×50 pixels
Placement Context: Compact banner for smartphones. Commonly displayed at the top or bottom of mobile screens, ensuring steady reach.
Campaign Lens:Top-of-Page Impact
Title: Leaderboard
Ad Size: 728×90 pixels
Placement Context: Prominent horizontal unit often placed at the top of websites. Ideal for awareness and high visibility on desktop.
Retargeting Ad Set
Campaign Lens: Core Awareness Unit
Title: Medium Rectangle
Ad Size: 300×250 pixels
Placement Context: The most common display ad size. Appears inline with content across desktop and mobile, delivering the majority of impressions.
Campaign Lens: Full-Screen Takeover
Title: High-Impact Sidebar
Ad Size: 320×480 pixels
Placement Context: A tall vertical ad unit typically shown in sidebars. Provides more space for storytelling and strong visual impact on desktop.
Campaign Lens: High-Impact Awareness
Title: Half Page / Large Skyscraper
Ad Size: 300×600 pixels
Placement Context: High-visibility sidebar placement on desktop/tablet. Typically appears adjacent to content and remains in view while the user scrolls, delivering strong viewability and brand recall.
Campaign Lens: Always-On Mobile Presence
Title: Mobile Banner
Ad Size: 320×50 pixels
Placement Context: Compact banner for smartphones. Commonly displayed at the top or bottom of mobile screens, ensuring steady reach.
Campaign Lens:Top-of-Page Impact
Title: Leaderboard
Ad Size: 728×90 pixels
Placement Context: Prominent horizontal unit often placed at the top of websites. Ideal for awareness and high visibility on desktop.
