Florida Step Up Catalog
Helping Florida families discover thousands of approved educational products and resources.
40,000 copies planned for 2027.
Florida
Catalog & Magazine Advertising
Something Worth Holding.Something Worth Exploring.Advertising That Stays.
In a digital world, beautifully designed catalogs and magazines create a lasting connection with homeschool families, inspiring discovery, driving purchases, and building brand loyalty.
Real Families Real Learning Real Opportunity
Share this campaignDownload PDF SummaryPDF summary coming soon.
Coming January 1, 2027
Curious Mind for TeachersPractical Ideas. Real Impact.
A new magazine designed to help teachers understand different learning personalities, discover effective teaching strategies, and bring curiosity back into the classroom and the homeschool day.
Launching January 1, 2027
- First issue delivered in 2027
- Practical, research-informed strategies
- Real-world ideas for homeschool and classroom educators
- Advertising opportunities now available
The Print AdvantageReal Connection
Real Connection
Lasts Longer.
While digital ads are quickly forgotten, catalogs and magazines are read, saved, and shared. In the homeschool community, print publications often pass from one family to another, extending your reach for months or even years.
Tangible. Trusted. Treasured.A more meaningful way to reach homeschool families.
The Discovery Opportunity
Millions of Products.A Better Way to Find Them.
Scholarship marketplaces contain millions of products, but search tools can make it difficult for families to discover the best resources. Our catalogs simplify the shopping experience with curated categories, inspiring content, and QR codes that lead directly to eligible products in each state’s marketplace.
Easier discovery.
More purchases.
Happier families.
More purchases.
Happier families.
2027 ESA Educational Catalogs
Advertise in Odyssey 
Advertise in ClassWallet
Three Purchasing Ecosystems.New Opportunities to Be Discovered.
Advertising reservations are open now for our 2027 catalogs.
Advertise in Florida
Odyssey Catalog
Showcasing the best educational products for Odyssey families across multiple states.
Distribution details coming soon.
Utah · Wyoming · Texas · Louisiana · Iowa · Georgia · Missouri
ClassWallet Catalog
Helping ClassWallet families find the right products for their unique learning journey.
Distribution details coming soon.
Arizona · Arkansas · Indiana · New Hampshire · North Carolina · Missouri · and more
Inspiring the Next Generation of Learners.
Created for the ECCA, now known as the EFTC Federal Initiative, Curious Mind for Kids is a fun, engaging magazine inspired by the spirit of Highlights, designed around curiosity, creativity, and learning. Curious Mind for Kids helps children explore the world, build confidence, and gives educational brands a meaningful way to connect with families.
- Engaging, educational content
- Built around learning personalities and styles
- A resource families will read, save, and share
- Valuable advertising opportunities
